If you integrate & connect you’ll improve warehouse productivity & customer expectation

It has been quite astonishing how rapidly smart phones and mobile devices have become commonplace. Today’s consumer is always connected; they can browse and shop 24/7 whether at home, or on the move. It’s something you can’t ignore and successful retailers are those who adapt to the new mobile world. While tablets and in-store wi-fi can enable staff and improve the shopping experience, understanding how and when to adopt new technologies remains challenging. The important thing is not to lose sight of the basics, because…

Are you getting the most from your customer data?

Recent stories in the press like Glynn Davis’s article discussing evolving skill-sets in interpreting and analysing  customer data in Retail Bulletin, highlight a real issue. He argues that more emphasis should be placed on mathematics and data in the retail marketing role, if retailers are to make sense of, and profit from, the sheer breadth and volume of customer data now at their fingertips. As he explains, “not only have the volumes of data increased, but the variety has also grown massively – now taking…

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