Futura4POS eases international expansion for Cath Kidston
Breaking into lucrative international markets, especially the Far East and China, is an obvious next step for many UK-based fashion and lifestyle brands where rising incomes and with it the desire for western goods appears unstoppable at the moment. But although it is a very desirable goal, it is not without its challenges. Different currencies and payment systems, cultures and languages are just a few of the things to consider as part of your expansion strategies.A suitable EPOS environment that allows central deployment and updates…