Delivering Positive Online & Superb In-Store Experiences to Increase Repeat Business – Part 1
Online sales in lifestyle and fashion brands may be soaring, but retailers have to balance the risk of pushing customers away through the excessive or inappropriate use of their personal data while trying to engage. The “tyranny of the algorithm” is how one senior retail executive described it. As retailers pour money into developing online and digital marketing techniques, the basic concepts of great customer service and the importance of delivering a positive and memorable in-store experience should not be forgotten. Taking Advantage of Your…
Boosting customer experience in-store and online
A raft of new possibilities at RBTE – see us on stand No 556. It’s that time of year again! Retail Business Technology Expo, the top UK retail technology event opens this week at Olympia, offering you the best chance to get close to some of the latest tech developments and we are gearing up to showcase a range of new features and releases. Our focus is very firmly on how we can help lifestyle, department store and fashion brands like you improve the customer experience…
RBTE 2015 – Futura Retail Solutions demos full EPOS retail management system on stand 556
Next week the Retail Business Technology Expo (RBTE) 2015 will opening it doors at its new venue, Olympia Grand, London. Here at Futura we are looking forward to a busy two days finding out about the latest exciting industry innovations and showcasing our own latest developments. Lifestyle retailers, department stores and fashion retailers attending RBTE can find out how to enhance their customers’ buying experience dramatically, Futura’s core system can manage multiple functions including EPOS, merchandising and gift cards and includes full CRM and Ecommerce…
Improving fulfilment & warehouse productivity
If you are struggling to fulfil online sales or need increased speed and accuracy in the warehouse look no further – Futura has the solution. Over the past months we have been developing links to Peoplevox, a leading web-based warehouse management solution, and this new integration is now available to all Futura customers. A consequence of expanding online demand means more pressure in the warehouse. It’s a nice problem to have but one that every retailer must get on top of fast. Integration work has created…
Creating a virtual shop window
E-commerce and the multitude of online channels now available present a real opportunity for ambitious retailers. For smaller retailers particularly it’s an obvious way to extend your footprint without opening new stores and will even put your products in front of a global marketplace. With more and more consumers searching out products on-line, it’s a great way of levelling the playing field and giving you the chance to win more consumers. Delivering sales across multiple channels might look complex, but, with e-commerce platforms like Channel…