Global expansion – why Cath Kidston is using Futura in Shanghai

The shopping experience should be “as enjoyable and easy as possible” according to Mike Padfield, IT Director for Cath Kidston.

Designed specifically for high street retailers that want to expand and trade internationally, our new enterprise level EPOS solution guarantees full stock visibility across the entire estate and continuity of trading – even if network errors or server interruptions are experienced. It’s also hardware and database independent, running on both Windows and Linux. So, when Cath Kidston opened a two storey store in Shanghai’s most famous upscale shopping street, Huai Hai Road to be its flagship in China, guess which POS system they installed?

Cath Kidston Shanghai

Cath Kidston Store

The fourth Cath Kidston store in Shanghai to be powered by our new international EPOS and merchandise management solution, Futura4POS, the new Huai Hai Road store links directly to the UK head office and branch network. It provides managers with a real time view of the business in different time zones – an essential ingredient for managing an omni-channel business across an international estate.  Replenishment for all the China stores is handled by our head office solution, which automatically replenishes store stock from the UK and Hong Kong.

Mike Padfield, IT Director at Cath Kidston tells why us he chose Futura4POS: “Fast to learn and intuitive to use, this is a great solution to help continue our expansion in China. The new POS system fully supports China’s double byte character set and offers multi-currency support.  It is easily customised and has a good transaction speed to keep queues to a minimum and give our teams more time to engage with the customer.”

With our presence around the world and experience of working with several multinational global brands from Shanghai to Baku, we’re well placed to help more UK brands go global to learn more about our new scalable, flexible, standalone system click here and to find out more about how Cath Kidston is benefiting from its choice of technology partner read on.

 

 

 

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