Lifestyle

 Building a lifestyle brand with Futura

Lifestyle retailers are different, often with a foot in multiple categories. For you it’s all about passion and a personal, clearly defined lifestyle, encapsulated by a distinctive range of products. Clothing and accessories may feature, but you’ll also want to manage home wares, décor items and maybe some furniture too.

Above all, your business is customer driven, focused on those who aspire to your mind set and style – so engaging with your customers, providing great service, personalised offers and communications are very important.

Inventory Control and 'real time' stock management

Achieving this demands complete inventory control and ‘real-time’ stock management across all your channels. With Futura you have a complete Omni-channel solution that can meet all your needs, backed by an EPOS system that’s powerful, but easy to learn and use.

With flexible product categories and detailed management information it’s easy to monitor performance, improve ordering and store replenishment, optimise stock and make confident merchandising decisions.

Features like predictive ordering, automatic recommended re-ordering and stock allocations help too, freeing your time to engage with customers. If you want to take special orders, capture data quickly at the till, run regular promotions and offer e-gift cards and loyalty solutions you can. With Futura you’ve got it covered.

Lifestyle Retailers who already depend on Futura include brands like Crew Clothing, Oliver Bonas, Cath Kidston, Seasalt, Ocean Sports as well as Conran and Linley.

Core functionality includes:

  • Complete inventory control
  • Special orders
  • Omni-channel integration with ‘real-time’ stock management
  • Customer targeted promotions
  • Detailed analysis including stock, margin, brand and supplier
  • Flexible product categories to manage varied product ranges
  • Colour / Size matrix
  • Predictive ordering, automatic recommended re-ordering and stock allocations
  • Integrated e-giftcards and customer loyalty points
  • Easy Customer data capture

“We chose Futura because they invest in their product. As well as excellent reporting capabilities, it can grow with us, being easily scalable. Despite adding 26 stores we haven’t had to employ the same proportion of HQ staff to keep control of the business”.

Tim Hollidge, Chief Operating Officer, Oliver Bonas